{"id":18150,"date":"2023-02-21T12:14:09","date_gmt":"2023-02-21T11:14:09","guid":{"rendered":"https:\/\/www.snapsoft.de\/?p=18150"},"modified":"2026-03-18T12:19:33","modified_gmt":"2026-03-18T11:19:33","slug":"price-comparison-sites","status":"publish","type":"post","link":"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/","title":{"rendered":"The Best Price Comparison Engines on the Web: How to Use Them for Your Business"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lj4iun-1369ddbe34eeb49859a8c548e9c529fe\">\n.flex_column.av-lj4iun-1369ddbe34eeb49859a8c548e9c529fe{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-lj4iun-1369ddbe34eeb49859a8c548e9c529fe av_one_full  avia-builder-el-0  el_before_av_hr  avia-builder-el-first  first flex_column_div av-zero-column-padding '     ><section  class='av_textblock_section av-oyb3wv-f84d95ce978db6797cc34b959453d91e'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>Price Comparison Sites: The Best Platforms and Tips for Retailers<\/h1>\n<p>\u201cTrust is good, but comparing is better.\u201d Your potential customers think the same way. That is exactly why price comparison sites play a central role in modern e-commerce.<\/p>\n<p>Whether shoppers are looking for a television, shoes, or baby food, very few commit to one seller straight away. Instead, they research and compare. In this article, you will learn how price comparison sites work, why they offer a real sales opportunity for retailers, and how to get the most out of them with SnapTrade.<\/p>\n<p><br \/>\n<!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18154 alignnone\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/11\/preissuchmaschinen.jpg\" alt=\"How to Use Price Comparison Sites for Your Business\" width=\"833\" height=\"534\" srcset=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/11\/preissuchmaschinen.jpg 833w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/11\/preissuchmaschinen-300x192.jpg 300w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/11\/preissuchmaschinen-768x492.jpg 768w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/11\/preissuchmaschinen-705x452.jpg 705w\" sizes=\"auto, (max-width: 833px) 100vw, 833px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Price_Comparison_Portals_Matter_for_Online_Retailers\"><\/span>Why Price Comparison Portals Matter for Online Retailers<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_87 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #37616f;color:#37616f\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #37616f;color:#37616f\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Why_Price_Comparison_Portals_Matter_for_Online_Retailers\" >Why Price Comparison Portals Matter for Online Retailers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#How_Do_Price_Comparison_Sites_Work\" >How Do Price Comparison Sites Work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Improve_Your_Margins_with_SnapTrade\" >Improve Your Margins with SnapTrade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Price_Comparison_Sites_in_Detail_idealo_billigerde_Google_Shopping\" >Price Comparison Sites in Detail (idealo, billiger.de, Google Shopping)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#In_the_End_the_Total_Price_Is_What_Matters\" >In the End, the Total Price Is What Matters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Checklist_7_Key_To-Dos_for_Retailers\" >Checklist: 7 Key To-Dos for Retailers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Automate_Your_Pricing_Strategy_with_SnapTrade\" >Automate Your Pricing Strategy with SnapTrade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"#\" data-href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-comparison-sites\/#Frequently_Asked_Questions_About_Price_Comparison_Sites\" >Frequently Asked Questions About Price Comparison Sites<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>The numbers speak for themselves: according to <a href=\"https:\/\/de.statista.com\/themen\/669\/produktvergleich\/#dossierKeyfigures\" target=\"_blank\" rel=\"noopener\">Statista<\/a>, 71% of respondents said they always research online before making larger purchases. Price comparison portals are especially popular here, particularly among the high-spending 25 to 34 age group. More than one third of consumers even compare prices for low-cost products every time. Retailers who are not visible there are simply overlooked.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_Do_Price_Comparison_Sites_Work\"><\/span>How Do Price Comparison Sites Work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Price comparison sites such as idealo or billiger.de usually operate on a CPC model, which stands for cost per click. This means retailers pay a small amount, for example \u20ac0.34 to \u20ac0.60, when a user clicks on a product.<\/p>\n<p>To have your products listed, you submit your item data via a product feed such as CSV or XML. Some portals, including idealo, even offer interface connections for automated updates.<\/p>\n<\/div><\/section><\/div>\n<div  class='hr av-13gv9kf-dfad200ada25b88f58dbb996e9ac0e6e hr-default  avia-builder-el-2  el_after_av_one_full  el_before_av_one_full '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-1x0kekl-bca28b27c3457378bf8663d6ac219c11 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1x0kekl-bca28b27c3457378bf8663d6ac219c11\">\n#top .flex_column_table.av-equal-height-column-flextable.av-1x0kekl-bca28b27c3457378bf8663d6ac219c11{\nmargin-top:0px;\nmargin-bottom:-40px;\n}\n.flex_column.av-1x0kekl-bca28b27c3457378bf8663d6ac219c11{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-1x0kekl-bca28b27c3457378bf8663d6ac219c11 av_one_full  avia-builder-el-3  el_after_av_hr  el_before_av_one_full  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding '     ><section  class='av_textblock_section av-kwgdb8jo-fef75d3d88a3d7bac412e12ff8db0ca2'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"Improve_Your_Margins_with_SnapTrade\"><\/span>Improve Your Margins with SnapTrade<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div class='flex_column_table av-1fcagdh-ee0a07f3bdccfdc2230a8ac12c785244 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1fcagdh-ee0a07f3bdccfdc2230a8ac12c785244\">\n.flex_column.av-1fcagdh-ee0a07f3bdccfdc2230a8ac12c785244{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-1fcagdh-ee0a07f3bdccfdc2230a8ac12c785244 av_one_full  avia-builder-el-5  el_after_av_one_full  el_before_av_hr  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding column-top-margin'     ><section  class='av_textblock_section av-kwgdge63-c67883d93ca4d00ef7e1115e20b5f9f4'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Increase your sales through automatic price optimisation and react to changing market conditions at any time and with maximum speed. SnapTrade offers dynamic repricing for Amazon and eBay as well as modern price optimisation for your online shop.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-kwgdavyg-655e6249a1a31e357fd39dec75401ce5-wrap avia-button-left  avia-builder-el-7  el_after_av_textblock  avia-builder-el-last '>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kwgdavyg-655e6249a1a31e357fd39dec75401ce5\">\n#top #wrap_all .avia-button.av-kwgdavyg-655e6249a1a31e357fd39dec75401ce5{\nbackground-color:#e69102;\nborder-color:#e69102;\ncolor:#ffffff;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href=''  class='avia-button av-kwgdavyg-655e6249a1a31e357fd39dec75401ce5 avia-icon_select-yes-left-icon avia-size-medium avia-position-left'  ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue832' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Find out more now<\/span><\/a><\/div><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div  class='hr av-ruds2t-4b3700334d698a82300b163b49e4289f hr-default  avia-builder-el-8  el_after_av_one_full  el_before_av_one_full '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2rm7id-e9c99d6ea57f136abf4fe9e36e07bb8e\">\n.flex_column.av-2rm7id-e9c99d6ea57f136abf4fe9e36e07bb8e{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-2rm7id-e9c99d6ea57f136abf4fe9e36e07bb8e av_one_full  avia-builder-el-9  el_after_av_hr  el_before_av_one_full  first flex_column_div av-zero-column-padding '     ><section  class='av_textblock_section av-mgqgxqip-33115abe82f73600d2e863ef78a737ff'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Advantages and Disadvantages of Price Comparison Sites at a Glance<\/h3>\n<table>\n<tbody>\n<tr>\n<td width=\"302\"><strong>Advantages of price comparison sites<\/strong><\/td>\n<td width=\"302\"><strong>Disadvantages of price comparison sites<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"302\"><strong>High purchase intent:<\/strong> Users who visit a price comparison portal to find a specific product are often already far along in their decision-making process. They are therefore very likely to complete a purchase, which is why price comparison sites usually achieve strong conversion rates.<\/p>\n<p><strong>Low effort:<\/strong> Once your product data feed has been set up, there is usually very little else you need to do for the platform to list and display your products.<\/p>\n<p><strong>New customer acquisition:<\/strong> Using the visibility of price comparison sites is much easier than building that level of visibility yourself through <a href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/amazon-seo-how-retailers-achieve-a-better-ranking\/\" target=\"_blank\" rel=\"noopener noreferrer\">SEO<\/a>. That makes these platforms a strong channel for attracting new customers.<\/p>\n<p><strong>Greater brand visibility:<\/strong> Even if a user does not click on your product, they are still exposed to your brand for the first time and become aware that it exists. That is far better than not being seen at all. It is also free, as you do not pay any click costs unless someone actually clicks.<\/p>\n<p><strong>Positive spillover effect:<\/strong> Price comparison sites usually aim to create transparency and therefore tend to enjoy a good reputation. If your company appears on such a platform, some of that positive perception can carry over to your brand.<\/td>\n<td width=\"302\"><strong>Dependency:<\/strong> As useful as price comparison sites can be, there is also a downside. Once you start relying on one of these platforms, you enter a relationship that you can influence only to a limited extent.<\/p>\n<p><strong>Costs:<\/strong> There are very few truly free price comparison sites. Even if the expected return justifies the investment, the platform costs still reduce your margin.<\/p>\n<p><strong>Negative spillover effect:<\/strong> The spillover effect can also work in the opposite direction if a comparison site attracts negative attention. This happened with dooyoo.de, once considered a pioneer among price comparison portals, but later criticised over fake reviews. <a href=\"https:\/\/www.cure-intelligence.com\/2018\/02\/16\/warum-ciao-und-dooyoo-fake-bewertungen-zum-verhaengnis-wurden\/\" target=\"_blank\" rel=\"noopener noreferrer\">Today, dooyoo and another once well-known comparison portal are no longer active<\/a>. (Source: cure-intelligence.com)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Recommended reading:<\/strong> <a href=\"https:\/\/www.snapsoft.de\/blog\/preisoptimierung\/amazon-bewertungen\/\" target=\"_blank\" rel=\"noopener noreferrer\">6 Tips on How to Generate Genuine Reviews on Amazon<\/a>.<\/p>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lthked-34eb93e2c33d67226249397b4fe2e0bd\">\n.flex_column.av-lthked-34eb93e2c33d67226249397b4fe2e0bd{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-lthked-34eb93e2c33d67226249397b4fe2e0bd av_one_full  avia-builder-el-11  el_after_av_one_full  el_before_av_one_full  first flex_column_div av-zero-column-padding column-top-margin'     ><section  class='av_textblock_section av-lsu8th5o-737761b46a51b1b36ed1089eea5ec8d6'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"Price_Comparison_Sites_in_Detail_idealo_billigerde_Google_Shopping\"><\/span>Price Comparison Sites in Detail (idealo, billiger.de, Google Shopping)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are many platforms for finding the lowest price, which can generally be divided into broad comparison sites and niche providers. Below, we introduce three of the most popular options.<\/p>\n<h3>idealo<\/h3>\n<p>idealo is certainly one of the best-known, if not the best-known, names in price comparison. Its popularity is one of the platform\u2019s biggest strengths, as it brings a high volume of visitors. Retailers who list their products on idealo.de can be fairly confident that they will gain visibility. On the customer side, the portal stands out with a well-designed user experience, numerous filter and sorting options, and strong performance in consumer studies. Users can also set up a price alert to be notified when a product drops below a certain price threshold. In addition to shopping offers, the portal also compares flights, hotels, rental properties, and vehicles.<\/p>\n<h4>Costs on idealo<\/h4>\n<p>idealo works on a CPC model. The cost per click is EUR 0.56. Retailers must also generate a minimum monthly turnover of EUR 20 in order to list their products. This low threshold makes idealo accessible even for very small businesses that run their online shop as a side business, at least in theory. The comparison sites below may offer lower-cost alternatives in some cases.<\/p>\n<p><strong>idealo is a good fit for you if you:<\/strong><\/p>\n<ul>\n<li>sell to a broad target group<\/li>\n<li>are looking for a well-known platform<\/li>\n<li>can absorb the click costs<\/li>\n<\/ul>\n<h3>billiger.de<\/h3>\n<p>billiger.de is part of the e-commerce service provider solute and, according to its own information, lists more than 100 million offers across Germany. This makes the portal one of the major players in price comparison as well. Through various subdomains, customers can also compare electricity and gas contracts, insurance, DSL, and mobile tariffs. However, the core business of billiger.de, similar to idealo.de, is price listing. Deals and bargains are already highlighted on the homepage. On product detail pages, users can transparently track average price developments and get a better sense of whether they are really looking at a strong offer.<\/p>\n<h4>Costs on billiger.de<\/h4>\n<p>Unlike idealo, billiger.de is not a standalone comparison portal. Listing products requires registration with solute\u2019s own e-commerce network, soluteNet. In addition to the comparison portal billiger.de, soluteNet also gives access to partner networks and other solute services. Fees on billiger.de or through solute are also based on a CPC model. At present, as of February 2022, the CPC is EUR 0.34. Compared with idealo, this makes the portal significantly cheaper. However, companies must prove a minimum monthly turnover of EUR 500 in order to register with soluteNet.<\/p>\n<p><strong>billiger.de is a good fit for you if you:<\/strong><\/p>\n<ul>\n<li>want a particularly transparent comparison environment<\/li>\n<li>would like to use the services of an e-commerce provider<\/li>\n<\/ul>\n<h3>Google Shopping<\/h3>\n<p>Google Shopping plays a special role because it is not really a traditional comparison portal. Instead, the service allows you to display your products directly in Google Search. Since many potential customers start their product search on Google, this can significantly increase the visibility of your listings. It can be a particularly useful option for small businesses or retailers who are new to e-commerce and do not yet have much reach through SEO.<\/p>\n<h4>Costs on Google Shopping<\/h4>\n<p>Unlike the two comparison portals above, Google Shopping can also be used free of charge. Google introduced this option in 2020 to support retailers that had experienced losses during the coronavirus pandemic. Paid Shopping Ads, which already existed before the free listings were introduced, can still be used and are generally given priority over free listings. CPCs for paid ads vary significantly depending on the product. For both models, retailers must register in Google Merchant Center and set up a product feed. The most common shop systems offer suitable integrations for this.<\/p>\n<p><strong>Google Shopping is a good fit for you if you:<\/strong><\/p>\n<ul>\n<li>want to increase your visibility in search results<\/li>\n<li>would like to use free Shopping listings<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"In_the_End_the_Total_Price_Is_What_Matters\"><\/span>In the End, the Total Price Is What Matters<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Every price comparison site uses different criteria to decide which products appear in search results. In that sense, the logic is somewhat comparable to the <a href=\"https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/amazon-buybox-is-the-cheapest-price-the-best-price\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon BuyBox<\/a>. As a retailer, you can improve your position, for example, by offering low shipping costs or enabling direct checkout through the comparison site.<\/p>\n<p>At the same time, one thing is clear: the purpose of every price comparison site is to show users the best available deal. That means you need a competitive product price to stand a real chance of appearing in the results at all. If your prices do not meet that standard, strong performance in other areas will only help to a limited extent. In most cases, it will be much harder to gain visibility and generate more sales through price comparison sites.<\/p>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q7uvb9-6d058a1a6f4d0950ae40ce97e97b683a\">\n.flex_column.av-q7uvb9-6d058a1a6f4d0950ae40ce97e97b683a{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-q7uvb9-6d058a1a6f4d0950ae40ce97e97b683a av_one_full  avia-builder-el-13  el_after_av_one_full  el_before_av_hr  first flex_column_div av-zero-column-padding column-top-margin'     ><section  class='av_textblock_section av-mifupnak-b4fc7325faf8ea77ae1ebfacb889deb5'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"Checklist_7_Key_To-Dos_for_Retailers\"><\/span>Checklist: 7 Key To-Dos for Retailers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For your products to appear on price comparison sites such as idealo or billiger.de, and more importantly to attract clicks, a few basic requirements need to be in place. The following seven to-dos will help you position your offers effectively and significantly improve your chances of conversion:<\/p>\n<h3>1. Calculate competitive prices<\/h3>\n<p>Set prices that not only protect your margin but also hold up well against competing offers. A price that is too high reduces visibility, while a price that is too low eats into your profit.<\/p>\n<h3>2. Keep product data up to date and complete<\/h3>\n<p>Make sure your product information such as title, description, stock level, and GTIN is always accurate. This helps you avoid feed disapprovals and creates a better user experience.<\/p>\n<h3>3. Format your product feed correctly (CSV\/XML)<\/h3>\n<p>Your product data feed must meet the requirements of the respective platform. It should be structured, complete, and updated regularly. Incorrect or incomplete feeds can lead to listing interruptions.<\/p>\n<h3>4. Offer strong reviews and reliable service<\/h3>\n<p>Shoppers pay close attention to product reviews and seller ratings. Reliable customer service, fast delivery times, and genuine reviews strengthen your brand perception and support buying decisions.<\/p>\n<h3>5. Keep shipping costs low<\/h3>\n<p>High shipping costs can put customers off, even if the product price itself is attractive. Ideally, you should factor in free shipping to improve your conversion rate.<\/p>\n<h3>6. Optimise your product images<\/h3>\n<p>Use high-quality, clear images with a neutral background. Professional product photos increase click-through rates and build trust, especially when users are comparing similar products.<\/p>\n<h3>7. Automate with repricing tools such as SnapTrade<\/h3>\n<p>Use a repricing tool to automatically adjust your prices to market developments. SnapTrade improves your pricing strategy in real time and helps you stay competitive without constant manual effort.<\/p>\n<\/div><\/section><\/div>\n<div  class='hr av-21kcngv-72019bc65b2ea6626b3f5ab4a1433c03 hr-default  avia-builder-el-15  el_after_av_one_full  el_before_av_one_full '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-olqv1r-d7858632da4fe0617a4a4b97bf8923d9 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-olqv1r-d7858632da4fe0617a4a4b97bf8923d9\">\n#top .flex_column_table.av-equal-height-column-flextable.av-olqv1r-d7858632da4fe0617a4a4b97bf8923d9{\nmargin-top:0px;\nmargin-bottom:-40px;\n}\n.flex_column.av-olqv1r-d7858632da4fe0617a4a4b97bf8923d9{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-olqv1r-d7858632da4fe0617a4a4b97bf8923d9 av_one_full  avia-builder-el-16  el_after_av_hr  el_before_av_one_full  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding '     ><section  class='av_textblock_section av-kvv5yzgs-daa4d8f7461fc3d82f9b31c09d1f56a1'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"Automate_Your_Pricing_Strategy_with_SnapTrade\"><\/span>Automate Your Pricing Strategy with SnapTrade<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div class='flex_column_table av-1n673ov-023a8e6c84ab7952506a1a9641ac6a33 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1n673ov-023a8e6c84ab7952506a1a9641ac6a33\">\n.flex_column.av-1n673ov-023a8e6c84ab7952506a1a9641ac6a33{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-1n673ov-023a8e6c84ab7952506a1a9641ac6a33 av_one_full  avia-builder-el-18  el_after_av_one_full  el_before_av_one_full  first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding column-top-margin'     ><p><section  class='av_textblock_section av-kvv53rrz-ebb9dc952dbf920b30802099e87fb3aa'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>With SnapTrade, you can automatically analyse current prices on marketplaces such as Amazon and eBay, and even on comparison sites such as idealo. SnapTrade helps you find the right price at any time and improve your margins without manual effort.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-kvv5fewe-b0dd767769e41c4b5fa8a2ffeb9e27cf-wrap avia-button-left  avia-builder-el-20  el_after_av_textblock  avia-builder-el-last '>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kvv5fewe-b0dd767769e41c4b5fa8a2ffeb9e27cf\">\n#top #wrap_all .avia-button.av-kvv5fewe-b0dd767769e41c4b5fa8a2ffeb9e27cf{\nbackground-color:#e69102;\nborder-color:#e69102;\ncolor:#ffffff;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='https:\/\/www.snapsoft.de\/en\/repricing\/onlineshop\/'  class='avia-button av-kvv5fewe-b0dd767769e41c4b5fa8a2ffeb9e27cf avia-icon_select-yes-left-icon avia-size-medium avia-position-left'  ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue832' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Try It Free Now<\/span><\/a><\/div><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ocpjwl-e76ebd4ccb34df6a7760c6326645e859\">\n#top .flex_column.av-1ocpjwl-e76ebd4ccb34df6a7760c6326645e859{\nmargin-top:-15px;\nmargin-bottom:0px;\n}\n.responsive #top #wrap_all .flex_column.av-1ocpjwl-e76ebd4ccb34df6a7760c6326645e859{\nmargin-top:-15px;\nmargin-bottom:0px;\n}\n<\/style>\n<div class='flex_column av-1ocpjwl-e76ebd4ccb34df6a7760c6326645e859 av_one_full  avia-builder-el-21  el_after_av_one_full  el_before_av_hr  first flex_column_div column-top-margin'     ><p><div  class='hr av-152bp2d-aa68558d41b0be7cd0653e0293483e57 hr-default  avia-builder-el-22  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-refd2d-eafa0623804f067ea92d4eedf644bfd0'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>About the Author<\/h3>\n\n<\/div><\/section><\/p><\/div>\n<div  class='hr av-rqt3dd-093ae65a16e99372bfa4dd90c1099d73 hr-default  avia-builder-el-24  el_after_av_one_full  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-leimt1lq-a55d78bc8d5d90d9a2a67038596403b6'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions_About_Price_Comparison_Sites\"><\/span>Frequently Asked Questions About Price Comparison Sites<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div><\/section>\n<div  class='togglecontainer av-mmdgujg2-bf974eed0f966a1cb7f697ca562a48d6  avia-builder-el-26  el_after_av_textblock  el_before_av_hr  toggle_close_all'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/FAQPage\" >\n<section class='av_toggle_section av-mmdguh14-ffcef936352e8086261091e9f7fdfbe6'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-1' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-1'>What is a price comparison site?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-1' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>Price comparison sites list offers from different retailers for the same product and direct users to the respective shop when they click. The basis is usually a product data feed, for example with information on price, availability, shipping, and GTIN.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-3baqq85-ffac984d27274ea2ed1d9b5730a248bd'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-2' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-2'>Which price comparison sites are especially relevant for retailers in Germany?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-2' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>For many product ranges, idealo, billiger.de, and Google Shopping are key traffic sources. Which platform is the best fit depends heavily on your category, competition, margins, and feed quality.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-343zqpx-c992e9a564bc342393c1deda1f590924'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-3' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-3'>How does listing on price comparison sites work?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-3' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>Retailers usually submit product data via feed formats such as CSV or XML, or through an API. The platform matches offers using identifiers such as GTIN and displays them in product listings and price comparisons.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2iz81xh-8dfb5929f0c64cb2b2a9fc7decb9a843'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-4' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-4'>How does idealo update prices, and how can I avoid price discrepancies?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-4' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>idealo imports price data from retailer files at short intervals, for example every 30 minutes. Price discrepancies usually occur when shop prices are changed but the feed or API data is not updated accordingly.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-7mu2ud-e82e8cb3bdea7b746d57bd89522238ad'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-5' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-5'>Is Google Shopping free?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-5' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>Google distinguishes between free listings and paid Shopping Ads. Free listings can appear at no cost, while paid ads receive additional advertising placements.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-5jzw3p-f9f765d47c09474b8fd016443a5ed32a'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-6' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-6'>What product data does a good feed need at a minimum?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-6' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>Important attributes include title, link, image, price, availability, and correct shipping information. Google also states that GTIN is required if a GTIN exists for the product.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-14y1did-3c3c44f60da9f91603e37415785d5871'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-7' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-7'>Which mistakes cost the most revenue on price comparison sites?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-7' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>Typical issues include inconsistent price and stock data between the shop and the feed, incorrect shipping costs or delivery times, missing product identifiers such as GTIN, and outdated or out-of-stock listings. This can lead to disapprovals, poorer matching, or lower conversion rates.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-uqgcmd-82b561a47ff7df020593028afea74a12'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-8' class='toggler   '  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-8'>Who owns billiger.de, and who operates the platform?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-8' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>billiger.de is operated as a price comparison site within the solute GmbH ecosystem and is described in solute\u2019s company materials, among other places, as \u201cour price comparison site billiger.de.\u201d<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div>\n<div  class='hr av-lfk0ud-5563e2dbcaf6e8e6e6dacf254081cfab hr-default  avia-builder-el-27  el_after_av_toggle_container  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-k7kicmto-45700e833a58df5116b9a4c10ddc118e'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3><strong>You might also be interested in &#8230;<\/strong><\/h3>\n<\/div><\/section>\n<div  data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:&quot;5&quot;,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;show_slide_delay&quot;:90}\" class='avia-content-slider avia-content-slider-active avia-content-slider1 avia-content-slider-odd  avia-builder-el-29  el_after_av_textblock  el_before_av_table  av-slideshow-ui av-control-default   av-no-slider-navigation av-slideshow-manual av-loop-once av-loop-manual-endless '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-18653 slide-entry-overview slide-loop-1 slide-parity-odd  av_one_third first real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/vat-reduction\/' data-rel='slide-1' class='slide-image' title='VAT reduction'><img decoding=\"async\" width=\"495\" height=\"318\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/06\/markus-spiske-N_TFAu9gtf0-unsplash-mehrwertsteuer-senkung-495x318.png\" class=\"wp-image-15715 avia-img-lazy-loading-not-15715 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/vat-reduction\/' title='VAT reduction'>VAT reduction<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/06\/markus-spiske-N_TFAu9gtf0-unsplash-mehrwertsteuer-senkung.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>318<\/span>\n\t\t\t\t\t\t<span itemprop='width'>515<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Carmen Osunde<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Carmen Osunde<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2022-02-09 10:21:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2022-02-09 10:21:04<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>VAT reduction<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-18641 slide-entry-overview slide-loop-2 slide-parity-even  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/the-ultimate-guide-to-getting-started-with-snaptrade-2\/' data-rel='slide-1' class='slide-image' title='The ultimate guide to getting started with SnapTrade'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/02\/Einrichtung-SnapTrade_r-495x400.png\" class=\"wp-image-25440 avia-img-lazy-loading-not-25440 attachment-portfolio size-portfolio wp-post-image\" alt=\"Auswahlmaske im Einrichtungsassistenten von SnapTrade mit Produktoptionen f\u00fcr Amazon, eBay und Onlineshop \u2013 Anleitung SnapTrade zur Preisoptimierung auf verschiedenen Marktpl\u00e4tzen\" srcset=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/02\/Einrichtung-SnapTrade_r-495x400.png 495w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/02\/Einrichtung-SnapTrade_r-845x684.png 845w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/the-ultimate-guide-to-getting-started-with-snaptrade-2\/' title='The ultimate guide to getting started with SnapTrade'>The ultimate guide to getting started with SnapTrade<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/02\/Einrichtung-SnapTrade_r.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>900<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1600<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Sandy Paasch<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Sandy Paasch<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2022-02-09 10:18:37<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2025-08-21 16:10:49<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The ultimate guide to getting started with SnapTrade<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-18623 slide-entry-overview slide-loop-3 slide-parity-odd  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/amazons-choice-how-to-get-the-amazon-label-for-your-products-2\/' data-rel='slide-1' class='slide-image' title='Amazon&#8217;s Choice: How to get the Amazon label for your products'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/03\/Verkaufsauswertung-4-1030x538-1-495x400.jpg\" class=\"wp-image-18289 avia-img-lazy-loading-not-18289 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/amazons-choice-how-to-get-the-amazon-label-for-your-products-2\/' title='Amazon&#8217;s Choice: How to get the Amazon label for your products'>Amazon&#8217;s Choice: How to get the Amazon label for your products<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2021\/03\/Verkaufsauswertung-4-1030x538-1.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>538<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1030<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Sandy Paasch<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Sandy Paasch<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2022-02-09 10:17:04<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2025-08-21 16:10:52<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Amazon&#8217;s Choice: How to get the Amazon label for your products<\/span><\/span><\/span><\/article><\/div><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-16228 slide-entry-overview slide-loop-4 slide-parity-odd  av_one_third first real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/cross-asin-price-optimization\/' data-rel='slide-1' class='slide-image' title='Cross-ASIN price optimization'><img decoding=\"async\" width=\"495\" height=\"318\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/02\/daniel-eledut-a8KNFpidIPI-unsplash-495x318.png\" class=\"wp-image-15688 avia-img-lazy-loading-not-15688 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/cross-asin-price-optimization\/' title='Cross-ASIN price optimization'>Cross-ASIN price optimization<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/\" rel=\"tag\">Blog<\/a>, <a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/02\/daniel-eledut-a8KNFpidIPI-unsplash.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>318<\/span>\n\t\t\t\t\t\t<span itemprop='width'>515<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Carmen Osunde<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Carmen Osunde<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:42:06<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2021-01-08 14:04:57<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Cross-ASIN price optimization<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-16219 slide-entry-overview slide-loop-5 slide-parity-even  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/amazon-buybox-is-the-cheapest-price-the-best-price\/' data-rel='slide-1' class='slide-image' title='Amazon BuyBox &#8211; is the cheapest price the best price?'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/03\/Bester-Preis_Amazon-BuyBox-495x400.jpg\" class=\"wp-image-24418 avia-img-lazy-loading-not-24418 attachment-portfolio size-portfolio wp-post-image\" alt=\"Amazon Repricing\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/amazon-buybox-is-the-cheapest-price-the-best-price\/' title='Amazon BuyBox &#8211; is the cheapest price the best price?'>Amazon BuyBox &#8211; is the cheapest price the best price?<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/\" rel=\"tag\">Blog<\/a>, <a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/03\/Bester-Preis_Amazon-BuyBox.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>680<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1200<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Carmen Osunde<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Carmen Osunde<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:41:13<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2021-01-08 14:04:39<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Amazon BuyBox &#8211; is the cheapest price the best price?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-16213 slide-entry-overview slide-loop-6 slide-parity-odd  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/price-optimization-price-drop-or-opportunity\/' data-rel='slide-1' class='slide-image' title='Price Optimization &#8211; Price Drop or Opportunity?'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/preisoptimierung-preisverfall-oder-chance-1-495x400.jpg\" class=\"wp-image-18670 avia-img-lazy-loading-not-18670 attachment-portfolio size-portfolio wp-post-image\" alt=\"Preisoptimierung Preisverfall oder Chance\" srcset=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/preisoptimierung-preisverfall-oder-chance-1-495x400.jpg 495w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/preisoptimierung-preisverfall-oder-chance-1-845x684.jpg 845w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/price-optimization-price-drop-or-opportunity\/' title='Price Optimization &#8211; Price Drop or Opportunity?'>Price Optimization &#8211; Price Drop or Opportunity?<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/preisoptimierung-preisverfall-oder-chance-1.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>933<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1400<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Clemens Schubert<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Clemens Schubert<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:40:46<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2025-11-06 11:01:52<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Price Optimization &#8211; Price Drop or Opportunity?<\/span><\/span><\/span><\/article><\/div><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-16210 slide-entry-overview slide-loop-7 slide-parity-odd  av_one_third first real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/free-shipping-to-the-amazon-buybox\/' data-rel='slide-1' class='slide-image' title='Free shipping to the Amazon BuyBox?'><img decoding=\"async\" width=\"495\" height=\"318\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/FREE-SHIPPING-495x318.png\" class=\"wp-image-15682 avia-img-lazy-loading-not-15682 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/free-shipping-to-the-amazon-buybox\/' title='Free shipping to the Amazon BuyBox?'>Free shipping to the Amazon BuyBox?<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2020\/04\/FREE-SHIPPING.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>318<\/span>\n\t\t\t\t\t\t<span itemprop='width'>515<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Sandy Paasch<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Sandy Paasch<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:40:19<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2025-08-21 16:10:57<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Free shipping to the Amazon BuyBox?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-16167 slide-entry-overview slide-loop-8 slide-parity-even  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/customer-oriented-pricing-duel-or-duet\/' data-rel='slide-1' class='slide-image' title='Customer-oriented pricing: duel or duet?'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2023\/11\/Kundenorientierte-Preispolitik_Beitragsbild.opt_-495x400.jpg\" class=\"wp-image-22286 avia-img-lazy-loading-not-22286 attachment-portfolio size-portfolio wp-post-image\" alt=\"Kundenorientierte Preispolitik \u2013 Hand eines Mannes tippt etwas in den Taschenrechner\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/customer-oriented-pricing-duel-or-duet\/' title='Customer-oriented pricing: duel or duet?'>Customer-oriented pricing: duel or duet?<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2023\/11\/Kundenorientierte-Preispolitik_Beitragsbild.opt_.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>600<\/span>\n\t\t\t\t\t\t<span itemprop='width'>600<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Christopher Natan<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Christopher Natan<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:29:28<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-11-22 13:40:10<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Customer-oriented pricing: duel or duet?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-16151 slide-entry-overview slide-loop-9 slide-parity-odd  post-entry-last  av_one_third  real-thumbnail post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/repricing-the-art-of-the-right-price-strategy\/' data-rel='slide-1' class='slide-image' title='Repricing: The Art of the Right Price Strategy'><img decoding=\"async\" width=\"495\" height=\"400\" src=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2025\/02\/Preisstrategie-entwickeln-495x400.jpg\" class=\"wp-image-25155 avia-img-lazy-loading-not-25155 attachment-portfolio size-portfolio wp-post-image\" alt=\"Frau sitzt am Schreibtisch mit Taschenrechner und Ordner, um Preise f\u00fcr Preisstragtie zu kalkulieren\" srcset=\"https:\/\/www.snapsoft.de\/wp-content\/uploads\/2025\/02\/Preisstrategie-entwickeln-495x400.jpg 495w, https:\/\/www.snapsoft.de\/wp-content\/uploads\/2025\/02\/Preisstrategie-entwickeln-845x684.jpg 845w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/www.snapsoft.de\/en\/blog-en\/price-optimization\/repricing-the-art-of-the-right-price-strategy\/' title='Repricing: The Art of the Right Price Strategy'>Repricing: The Art of the Right Price Strategy<\/a><\/h3><span class=\"blog-categories minor-meta\"><a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/\" rel=\"tag\">Blog<\/a>, <a href=\"https:\/\/www.snapsoft.de\/en\/category\/blog-en\/price-optimization\/\" rel=\"tag\">Price optimization<\/a> <\/span><span class=\"av-vertical-delimiter\"><\/span><\/header><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2025\/02\/Preisstrategie-entwickeln.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>900<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1600<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Sandy Paasch<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/www.snapsoft.de\/wp-content\/uploads\/2018\/01\/logo-snapsoft.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Sandy Paasch<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-02-21T12:14:09+01:00\" >2020-12-18 08:22:47<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2025-08-21 16:11:01<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Repricing: The Art of the Right Price Strategy<\/span><\/span><\/span><\/article><\/div><\/div><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Previous<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Next<\/a><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Price comparison sites help shoppers find the best deal quickly. In this article, we show which platforms matter most and why they can also be a valuable sales channel for your business.<\/p>\n","protected":false},"author":6,"featured_media":18155,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[43],"tags":[],"class_list":["post-18150","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Price Comparison Sites: Portals and Tips for Retailers | SnapTrade<\/title>\n<meta name=\"description\" content=\"How price comparison sites work: idealo, billiger.de, Google Shopping, costs, feed tips, and a practical checklist for retailers. \u25b6 Read now\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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