It’s all about the Amazon BuyBox!

A large proportion of sales on Amazon are generated via the BuyBox. Amazon customers trust the result in the BuyBox field while online shopping. They don’t bother to find the best deal via the list of offers. To boost your sales, it is therefore very important to win the Amazon BuyBox. Are you a reliable retailer and do you meet all the relevant BuyBox criteria? Then take advantage of our intelligent BuyBox-Max strategy! When it comes to awarding the Amazon BuyBox, each product is unique due to the respective competitive situation and pricing. That’s why price optimization with fixed price intervals can only find the perfect BuyBox price through repeated tests.

You know the typical problems:

• You could sell your FBA articles more expensively compared to the own-shipping offer. But by what amount can you outbid?
• Your seller performance is very good, but you sell at the same price as a competitor with not so good performance?
• At what price do you have to offer to beat a competitor’s FBA offer?
  BuyBox-MAX – intelligent price optimization

Finding the right price on Amazon is a science in itself. SnapTrade’s BuyBox-MAX strategy finds the best BuyBox price for you. Every competitor offer is analysed in detail. Many criteria are taken into account that are difficult to overview in one’s own research.

The BuyBox MAX strategy takes the following factors into account in order to position the price perfectly:

• Which delivery do I offer? Own shipping, Prime or FBA? How quickly can I deliver?
• How does my seller performance compare to the competition?
• Is the competitor jumping to a higher price to lure me into their price margin?
• How should offers below my minimum selling price be handled?

This automatic BuyBox optimization eliminates the need to set individual price margins and filters. Your offer price is optimally aligned with the help of the intelligent BuyBox MAX strategy. You win the BuyBox and permanently increase your margin.

Sell your articles at the best price with the help of the BuyBox-MAX strategy!

Counteract the price decline and sell your items at the best price via the Amazon BuyBox. Don’t sell at the lowest price, but sell at the highest possible profit. The intelligent BuyBox-MAX strategy automatically finds the best price within your price margin and wins the Amazon BuyBox for you. The BuyBox-MAX strategy is an optional part of our SnapTrade price optimization and can be used if required. With our fair conditions you can add the strategy as a SnapTrade customer.