With more than 300 million customers, Amazon is the giant among online marketplaces. So if you want to offer your products here, you have to stand up to a lot of competitors from all over the world. In order to be able to compete at all on Amazon as a retailer, search engine optimization (SEO) should therefore come first. In this blog post we show you which Amazon SEO basics every marketplace retailer should make use of and which measures contribute decisively to improving the listings.
Amazon backend keywords are, as the name suggests, listed in the backend of Amazon Seller Central. In this blog post you will learn where exactly you specify the keywords, what to look out for and which tools can help you with your research.
The price of a product often decides whether a particular retailer is even considered when shopping online or not. However, the balancing act between a competitive price and an attractive margin is often a difficult undertaking. In this blog post, we will show you which factors you should definitely take into account when calculating the price for your online shop and give you a practical calculation example.
It hardly appears in the current reporting, but it has long been a done deal: The one-stop-shop sales tax reform, which will come into effect from July 1st, 2021. In this blog post, we clarify exactly what this is all about and what online retailers will have to be prepared for in the future.
It hardly appears in the current reporting, but it has long been a done deal: The one-stop-shop sales tax reform, which will come into effect from July 1st, 2021. In this blog post, we clarify exactly what this is all about and what online retailers will have to be prepared for in the future.