The entry into e-commerce offers retailers new opportunities, but at the same time presents them with incredibly great challenges, since from now on they are in a field of tension between growth and market concentration. Marketplaces such as Amazon, eBay or Zalando are particularly tempting and promising. In this blog, you can find out how retailers achieve healthy and sustainable growth on the marketplaces.

Did you know how incredibly large the pool of undiscovered Fulfillment by Amazon errors is? Of course mistakes can happen, but they should never go undetected, because in the worst case these mistakes can lead to traders losing hard cash. Read about what causes the most common FBA errors and how traders uncover them in order to get their lost money back in this blog post.

With more than 300 million customers, Amazon is the giant among online marketplaces. So if you want to offer your products here, you have to position yourself against a lot of competitors from all over the world. In order to be able to compete at all on Amazon as a retailer, SEO optimization should therefore come first. In this article, we examine which Amazon SEO basics every marketplace retailer should implement and which measures contribute decisively to improving the listing.

In a few weeks, the sale posters should be decorating the shopping streets again and crowds of people should storm the shopping centers. But this year, the big sell-off will be very different from usual. The reason for this is obvious, because the coronavirus will be a very topical issue for some time to come. In this blog we reveal how online retailers win this special challenge for themselves and place their offer even better.

E-commerce has revolutionized retail, opening up new markets has never been easier. In particular, marketplaces such as Amazon, Ebay & Co. make internationalization uncomplicated, but that does not mean that there are not a few things to consider. We’ll show you which points you should definitely consider when it comes to internationalization if you are planning an expansion for your company.