In view of the consequences of the corona pandemic, the federal government has agreed on a temporary reduction in VAT. However, the Ministry of Economic Affairs emphasized that it is the decision of the individual company or retailer to pass on the VAT reduction to consumers. The right to free pricing is not abolished! There is no obligation to lower the offer prices. In order to avoid possible (high) price errors and to remain competitive, it is advisable to adjust the necessary price ranges for your repricing during this period. So what SnapTrade users need to know now is in this post.
Do you spend a lot of time manually keeping track of different marketplaces and updating your prices every day? Our service automates your prices and provides you with all the important information in a summarized and clear manner. In this article we have taken a close look at why you should rely on SnapTrade and how you can best start with it.
If you want to shop at Amazon, you will often see the designation “Amazon’s Choice” in addition to the label “Bestseller”. But what does that actually mean? And according to which criteria are products selected with Amazon’s Choice? In our article, we take a closer look at the Amazon label and examine which criteria a retailer must meet in order to win the label for their product. Have fun!
If users are looking for a specific product, they should preferably use Amazon’s product search. In this blog you can read how you, as a retailer, place your offers in comparison to the many other offers from competitors and how you use price optimization across ASINs.
Just because retailers offer their goods at the lowest price doesn’t mean that customers will only buy from you. Of course, a low price is an important criterion for many buyers, but it is by no means a guarantee of success – neither to get into the Amazon BuyBox, nor to be at the top of important keywords. Read about why the cheapest price is not always the best in this blog!
Statements that repricing on Amazon, ebay and in regular online trading destroy prices and thus the margins can be heard again and again these days. From a subjective point of view this may actually be true, but a sober, objective point of view only results in attractive and competitive prices.
Free shipping has become a basic requirement in the minds of users. On Amazon in particular, users expect the best product quality, the best service and the best price, as well as fast and free shipping. You can find out here how retailers can meet these requirements and how they can successfully position themselves in the BuyBox.
A customer-oriented price strategy in e-commerce has always been one of the most important criteria for sustainable success. If it does seem sensible to adjust the price to the expectations of the retailer and at the same time to consider the needs of the consumer, this is not always easy for retailers to implement. You can read in this blog post how and why retailers should structure their prices in a customer-oriented manner without losing margins.
In order to be successful in e-commerce in the long term, retailers can no longer avoid adjusting their product prices these days. While a few years ago it was sufficient to occasionally control the prices of the competition, this is no longer sufficient today. It is not uncommon for retailers to change their prices several times a day or hourly. Since this process can hardly be done manually for retailers, automated price optimization including a sophisticated strategy is essential. In this article we explain how retailers determine the optimal sales price and how our repricing strategies can support them.
In a few weeks, the sale posters should be decorating the shopping streets again and crowds of people should storm the shopping centers. But this year, the big sell-off will be very different from usual. The reason for this is obvious, because the coronavirus will be a very topical issue for some time to come. In this blog we reveal how online retailers win this special challenge for themselves and place their offer even better.